Get AI Right.
Customer Insights
Product Strategy
Implementation
Global Deployment
Amplinate is the human intelligence layer
that successful AI deployment needs.
Every company is racing to implement AI into their products and services. The cost of getting it wrong is massive.
Amplinate brings deep customer research to inform AI and product decisions at a global scale. Whether you're building an AI-powered product for customers or deploying AI tools across your own workforce, the question is the same: do you understand how people will actually use this?
We've shaped these decisions at Adobe, Amazon, Google, Meta, Microsoft, UiPath, and Walmart.
We bring that confidence to you.
Two ways we help
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Customer Research
Building a product, AI-powered or not, that needs to work for real people in real markets? We run qualitative, quantitative, and mixed-methods research across 19 countries to give your team the customer evidence behind every product decision. From foundational studies to usability testing to multi-market launches, we bring the insight layer and the strategic recommendation.
You walk away with confident product decisions grounded in what your customers actually need.
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AI Decision Advisory
Rolling out AI tools across your organization or deploying AI-powered products into new markets? We study how your employees and customers actually work, map their workflows against how AI agents operate, and identify where automation creates value and where it creates friction. For global deployment, we add the cultural and market layer so you implement once and deploy with local nuance.
You walk away with an implementation strategy grounded in how people actually behave.
We built our craft inside the world's best companies.
Now we bring that expertise to you.
Continents
Countries
Years corporate experience
Hours understanding humans
Lives impacted
5
19
50+
40,000+
1,000,000+
What Our Clients Say About Working With Us
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"Amplinate delivers a boutique vendor experience essential for high-level research, thanks to exceptional thought leadership and team management. This has been the most enjoyable research partnership in years, highly recommended for anyone in startups or big tech."
Darwin Mastin, formerly at Meta
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“I partnered with Amplinate for a multi-country, sensitive research project. Their strategic thinking, flawless execution, and high-quality research were standout features. Their insights have shaped our team’s direction for years and offered concrete actions to improve our product.”
Ignacio Contreras, Netflix
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"Amplinate did a great job wading through ambiguity (on our side) on such a complex topic. I appreciate the insightful outcome and am excited to use these insights internally."
Client 1 at Amazon
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"Everyone on the team enjoyed how well the interviews were conducted, and the final presentation was very well received. I was especially impressed with how quickly you were able to understand our context and requirements and translate that into the study. Execution and delivery were both on track, with not a single date missed. Looking forward to our next collaboration!”
Client 1 at Microsoft
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“As always, you all have knocked my socks off with the quality of work and team camaraderie, despite us not being at the same company."
Client at Google
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“This project has been one of the smoothest projects I’ve worked on! The moderation and engagement was great throughout the project. I look forward to working with you all for other studies in the coming months.”
Client 2 at Amazon
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"The insights were quite compelling!"
Client at Microsoft
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"Working with Amplinate has consistently been a pleasure. Their creative methodologies, flexibility, and adaptability are invaluable. The team excels at empathizing with both our users and internal teams, ensuring that our research objectives are met and insights remain relevant."
Emily Gran, HP
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“Thank you so much for the amazing research and partnership. The report deck is currently the most viewed content in our internal research report repository! I look forward to the next opportunity to work together in the future.”
Client at Adobe
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"We loved working with Amplinate, and we're so impressed by this deck. I am looking forward to using these insights in our upcoming deliverables. Thank you for going above and beyond throughout the entire process!"
Client 3 at Microsoft
Our Methodology: The Three Pillars of Preeminence
Every recommendation we make maps to one of three proven growth levers:
Our methodology was developed by Amplinate CEO Josh LaMar in partnership with Jay Abraham and refined through decades of product strategy work. This is the operating system behind everything we do.
The Three Growth Levers
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Audience Growth & Customer Intelligence
Reach new customers in new markets. We embed researchers in your target geographies to decode local behaviors, cultural signals, and competitive dynamics — the customer intelligence engine behind every expansion decision.
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Pricing Power
Build products worth paying more for. We help you identify the product and AI decisions that command premium positioning so your offering earns its price and stays ahead of the competition.
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Repeat Engagement
Keep customers coming back. We embed practitioners inside your teams in rolling sprint cycles, creating a continuous growth system that compounds over time.
Ready to get AI right?
Tell us what you're facing. We'll tell you if we can help.